Publisher Onboarding

This guide walks new publishers through the process of joining the AdLuxe Network, setting up properties, mapping ad inventory, and preparing for monetization.

1. Who Can Become a Publisher

Publishers are individuals or organizations who own or manage websites, apps, OTT/CTV channels, or other digital properties that can display AdLuxe ads.

Quick Tip: Ensure your property content aligns with AdLuxe brand safety and compliance guidelines before applying.

2. Steps to Get Started

  1. Sign Up – Apply through the AdLuxe publisher portal.
  2. Submit Property Details – Include URL, platform type, category, and audience information.
  3. Verification – Complete domain or app verification to confirm ownership.
  4. Approval – Wait for compliance review and approval notification.

3. Adding Your Property

  • Navigate to Properties in your dashboard.
  • Click Add New Property.
  • Select type: Website, Mobile App, OTT/CTV Channel.
  • Assign category and description.
  • Save and proceed to inventory setup.

4. Setting Up Inventory

Inventory is organized into:

  • Sections: Large content areas like Homepage, Article Pages, or Video Player.
  • Zones: Specific ad placements within each section, e.g., 300x250 sidebar or pre-roll video.

Quick Tip: High-visibility zones typically generate higher engagement and revenue.

5. Installing Ad Tags

  • For websites, copy and paste the JavaScript tag for each zone into your site’s HTML.
  • For apps or OTT/CTV, use the SDK or VAST/VPAID tags.
  • Test tags in a staging environment before going live.

6. Best Practices for Publishers

  • Use standard, high-performing ad sizes.
  • Keep page load times fast to maintain viewability.
  • Avoid placing ads too close to clickable content to prevent accidental clicks.

Quick Tip: Well-placed ads can improve both user experience and revenue.

7. Next Step

Once your property is live with active zones, proceed to Property Setup: Sites / Apps / Channels for advanced configuration and monetization tips.

Was this article helpful?

Property Setup: Sites / Apps / Channels
Reporting & Analytics