Escalation Matrix & Support Roles – Who Handles What and When

🧬 How Escalation Works at CrownThrive

Our support system is tiered to resolve issues at the right level, the first time—with escalation only when necessary. This ensures fast resolutions, minimized confusion, and accountability at every step.

🧾 Escalation Matrix

TierHandled ByExamples of IssuesTimeframe to Escalate
Tier 1Support Team / Platform AdminLogin issues, missing points, basic questions, how-to help0–48 hours
Tier 2Operations, Moderators, Partner SuccessUnresolved disputes, reward delivery breakdowns, instructor issuesAfter 48 hours unresolved
Tier 3CLO, CTO, CEO (Executive Team)Legal matters, impersonation, fraud, system abuse, partner violationImmediate or Tier 2 fails

📌 All issues are documented and tracked during escalation. You’ll be notified if your case has been escalated.

🧠 Who Handles What?

DepartmentResponsible For
Support OpsGeneral inquiries, FAQs, dashboard tickets, email responses
Partner SuccessPartner onboarding, loyalty card issues, VIP redemptions
Affiliate AdminCommission tracking, affiliate disputes, payout assistance
CrownThriveUInstructor onboarding, course approval, refunds and takedowns
CTOSystem bugs, platform crashes, uptime, security threats
CLOLegal claims, impersonation reports, copyright disputes, abuse escalation
CEO / COOPlatform retirement, partner offboarding, critical incident resolution

🔄 When Will My Ticket Be Escalated?

Your issue will be escalated when:

  • It remains unresolved after the expected response time
  • You request formal dispute resolution or legal assistance
  • It involves safety, fraud, or impersonation concerns
  • You’ve already communicated with multiple departments

🧾 Version Control

  • Published On: July 27, 2025
  • Last Reviewed: July 27, 2025
  • Next Review Due: October 2025
  • Maintained By: Support Ops + CLO + COO

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