Effective Date: July 27, 2025 Applies To: Executive Team, CTO, CLO, Platform Managers, Brand Directors, Technical Onboarding Team, Legal Ops Team Review Cycle: Quarterly or upon any restructuring Related Legal Depot Sections: Section 4.0, 4.26, 6.0â6.4
1. Purpose
To establish a standardized, legally sound, and scalable process for onboarding new CrownThrive platforms or sub-brands, ensuring they are aligned with infrastructure, automation, brand cohesion, and public expectations.
2. Scope
This SOP applies to:
- All new web properties (subdomains or root domains)
- Physical product brands launched under CrownThrive
- SaaS tools and automation-based platforms
- Community-facing brands or verticals (e.g., ThriveThreads, CHLOM, ThriveWick)
- Affiliate-facing or education-based systems (e.g., CrownThriveU expansions)
This SOP does not apply to one-off campaigns or external platforms not owned by CrownThrive.
3. Required Documentation & Inputs
Before onboarding begins, the following must be secured:
Document/Item | Owner | Verified By |
Internal Proposal & Brand Brief | CEO/Brand Director | COO |
Subdomain or Domain Acquisition | CTO | CTO + CLO |
Trademark or Brand IP Check | CLO | CLO |
Platform Mission & Purpose | Department Director | CEO |
Monetization & Compliance Plan | Financial Lead | COO + CLO |
AI/Automation Use Declaration | CTO | CLO |
Affiliate/Partner Commission Plan | Crown Affiliates Admin | COO |
4. Onboarding Process Steps
4.1 Step 1: Executive Review & Approval
- Submit written proposal to CEO, CLO, and COO for review
- Legal checks for overlap, conflict of interest, or regulatory flags
- Executive Council vote (if required)
4.2 Step 2: Infrastructure Mapping
- CTO allocates server space, subdomain, or primary domain
- SSL and DNS entries handled through our verified registrar
- Platform assigned project ID (e.g., CT-PLAT-0057)
4.3 Step 3: Legal Policy Sync
- CLO provisions legal depot entry for new platform
- Policies adapted from master templates (Privacy Policy, Terms, etc.)
- Trademark, copyright, or IP protection added to registry
4.4 Step 4: Brand Asset Integration
- Upload logos, brand colors, fonts to design library
- Confirm accessibility compliance (ADA)
- Sync brand into ecosystem-wide style guide
4.5 Step 5: Tech & Automation Sync
- Integrate ThrivePush, Stripe, Zapier, and analytics (CrownLytics)
- AI declarations filed (if using automation/AI)
- All workflows documented in internal developer wiki
4.6 Step 6: Platform-Specific SOP Creation
- Assign SOP ID for unique operations (e.g., CT-SOP-204.3.2 for ThriveThreads)
- Add to Collab Portal & Help Center as public or internal doc
4.7 Step 7: Soft Launch
- Test transactions, user flows, automations
- Run error logs, uptime monitoring, and feedback loop
4.8 Step 8: Public Launch & Registry
- Platform officially listed in Help Center
- Brand added to Legal Depot: Section 4.26
- CrownThriveU + Crown Affiliates cross-promote if applicable
5. Escalation Contacts
Role | Escalation Contact |
Legal or IP issue | CLO â [email protected] |
Technical failure | CTO â [email protected] |
SOP Conflict | COO â [email protected] |
Public concern | CEO â [email protected] |
6. Compliance Markers
â Trademark/IP registered â Legal policies live on site â Domain/DNS secured â Automation disclosed â SOPs uploaded â Revenue model documented â Team contacts confirmed
7. Version Control
- Version: 1.0
- Last Updated: July 27, 2025
- Maintained By: CrownThrive Executive Committee
- Next Review Due: October 15, 2025